WE’RE PRINT AND PLANET OBSESSED.
As self confessed Anoraks on print and colour, we are constantly nerding away at how we can maximise design impact whilst at the same time reducing the planet impact of what we do. It’s an ever-evolving project, so here’s where our sustainable journey has taken us so far...
TRENDS DIE, GREAT DESIGN LIVES ON.
We’re dedicated to creating products that are made to last, because quality and durability are better for the planet. For example, we design prints with timeless appeal, we carefully select premium materials, reinforce every seam with double stitching, and ensure our products can withstand machine washing without losing their shape or colour. By crafting items that stand up to everyday use, we’re helping to reduce waste and keep products out of landfills. Long-lasting, sustainable, and thoughtfully made, our products are designed to benefit both you and the planet.
TOWELS THAT DRY (AND DRY AND DRY AND DRY)
Our colourful towels are made from high quality 580 gsm double yarn 100% organic cotton. Which in layman’s terms mean they last for ages. We still have towels in our cupboard going strong from the original Kissing Hedgehogs collection from over ten years ago!
SUSTAINABILITY. IT’S THE FABRIC OF WHAT WE DO.
In order to minimise our impact on the planet we love, we manufacture with sustainable materials wherever and however we can. We’re currently working with Lenzing™ EcoVero™ (sustainable viscose made from trees), REPREVE® nylon, recycled polyester, 100% organic cotton and REACH compliant eco-friendly dyes. It’s an ever-evolving journey, and we’re not perfect yet, but it’s a business focus we’re constantly striving to improve.
SUPPLIERS THAT US, AND OUR PLANET, CAN RELY ON.
We only work with ethical, responsible, audited factories to ensure the people who manufacture for us are paid a fair living wage. We also support a fantastic group of British factories that we’ve worked with for over ten years on some of our most popular homeware lines, including bestselling picnic blankets. By working with ethical and responsible factories, we’re able to test our products to ensure they meet the highest standards of quality. Everything we produce is manufactured to REACH standards. This ensures our clothing and homeware doesn’t contain hidden nasties like heavy metals and harmful chemicals such as formaldehyde and sulfuric acid.
SWEET DREAMS ARE MADE OF TREES
Our our pyjamas are made from the latest sustainable fabrics, including Lenzing™ EcoVero™, which is derived from responsibly managed trees to reduce water consumption by 50% and prevent deforestation. Fyi, it’s also suprisingly super soft!
PROTECTING PRODUCT AND PLANET
In the complex world of packaging, we face a dichotomy. On the one hand we need to protect the planet, and on the other, we need to protect our products so you receive them in pristine condition. We’re working tirelessly as a business to overcome this, with several positive steps already in place. Our mail order bags are now made from a 100% biodegradable plastic alternative. Our bedding arrives packed in a drawstring organic cotton bag instead of a plastic poly-bag. And with folded garments, where we haven’t yet alleviated the need for an outer bag, we’ve replaced plastic with a biodegradable alternative.