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Thank you for finding our colourful world of playful pattern.

Anorak is an independent British print brand, founded and run by Matt and Laurie from their studio in Dulwich, South East London.

We bring bold, joyful pattern to sustainable clothing and homeware. Organic cotton towels for wild swims and simple showers. Classic retro sleeping bags for campsite kipping and sofa surfing. Easy-to-wear tops and dresses that bring colour and joy to everyday adventures.

Our designs are vibrant, iconic and delightfully simple. Inspired by the great outdoors, our distinctive colour combinations brighten a collectable range of functional products, made to be loved and designed to last.

Anorak is about making tomorrow’s memories joyful, finding smiles in life’s simple pleasures and celebrating the spirit of fun and adventure in every day.

We’d love you to join us on the colourful journey.

JOY IN REPEAT.

WHY THE NAME?


We get asked this question all the time so wanted to share the answer with you.

Anorak is synonomous with the idea of nerdiness and becoming an expert on a subject you love. Discovering, collecting and treasuring that very special something which puts you in your happy place. Be that badges, birds, trains, planes, or in our case, prints.

Anorak is also a word for a waterproof coat and is strongly associated to the great outdoors. A big passion of ours.

Finally, we love the word Anorak for its eccentric Britishness and sense of irony. When something just feels right, we say go for it. Anorak felt right, so we just went with it.


Independent Business

Anorak is proud to be an independent business, run by its original founders Matt and Laurie.

Timeless Quality

We’re the opposite of fast fashion. Our prints are timeless and our products are built to last.

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Planet-Kind

We print with REACH compliant dyes onto the latest sustainable fabrics including EcoVero.

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